Welcome To The Flipflopi Project
The Flipflopi is a two-pronged undertaking. We are starting a #Plasticrevolution and we're going on an amazing expedition on a boat made from recycled waste plastic - to promote the messages of reduce, re-use and re-cycle
Plastic is incredibly durable, versatile and valuable. But its greatest strengths - combined with a global 'use once & throw away' culture - are causing damage to the environment.
The #Plasticrevolution is creating a movement for change - a mass movement composed of individuals, companies, groups, even governments, all committed to bringing about a world without single-use plastic.
THE FLIPFLOPI EXPEDITION
Showcase the value of re-purposing plastic waste by building a 60ft traditional sailing boat from recycled plastic waste (approx 5 million plastic bags & 200,000 flip-flops) in Lamu in Kenya.
Create awareness globally of how much plastic ends up in the ocean by sailing the Flipflopi Dhow 5250kms from Kenya to Cape Town, promoting the messages of “reduce, re-use and re-cycle.
The Flipflopi Dhow is being built with waste plastic and will sail 5250kms from Kenya to Cape Town to raise awareness about marine plastic pollution.
12.2 Million Tonnes of Plastic
Enters The Ocean Every Year
Only 14% of all plastic produced is recycled
By 2050 the ratio of plastic to fish by weight will be 1:1
99% of seabirds will have plastic in their bodies by 2050
On just one beach in Lamu, we collected 5 tonnes of plastic in just 3 hours
Plastic can't bio-degrade, it just breaks up into smaller pieces
WHY DO WE NEED A MOVEMENT?
Why not just set up a charity, or lots of local groups doing trash clean-ups on beaches and towns around the world?
Bringing about global change in the modern world of 7.5 billion consuming humans is not an easy thing to do. Trying to do so through an entity like a charity, or a committed group of volunteers rarely works, because it relies on specific peoples energy (and often lots of money!). That energy & money does good whilst it lasts, but it’s a finite resource and when it runs out… it runs out!
But it turns out that there are 2 conditions – which, when met, make creating global change, in principle, a relatively straightforward thing to do. The 2 conditions are;
- When a lot of people care about something, and
- When those people have a way to unite.
Raising awareness will bring about the first condition and the #Plasticrevolution creates a platform, and the opportunity, for the second.